ZoomIn.com: Your single source online photo service

Sunny Balijepalli
When most of us are faced with a need, we seek out ways to find a solution. And, once the job is completed, we move on with our lives. It was not so with Sunny Balijepalli, an young CEO and co-founder, who had co-founded Half.com, which was sold to eBay for $350 million in 2000. He had a baby born in his family in December 2006. He wanted to take hundreds of pictures of his new born baby and put them all online for his family and friends to see and cherish.
He was not satisfied yet. “Suppose, my parents want a picture of their grand child, to be framed or put on the wall or on a stand, how could you deliver one, promptly?” he asked himself. And he wondered,: with the fast growing NRI community in North America and many other countries across the globe, most couples like him want to send their pictures and that of their children and families back home to their loved ones. He wanted to find a solution.
This urge to help millions of Indians abroad, led him to create his own company: ZoomIn.com. Sunny Balijepalli, an Indian American innovator and entrepreneur, decided to capture the online photo printing services market. With the launch of his dream company aimed at catering to the needs of millions of fellow NRIs, Sunny Balijepalli, realized a dream and a need many of us still have wanted to be fulfilled.
In an exclusive interview with this writer, Sunny Balijepalli described the origin, the plans, functioning, and the growth of his newly founded world-class online photo service catering to the NRI audience worldwide as well as the Indian market, aiming to tap into the exploding online photo market in the US-India corridor.
“With ZoomIn.com, your uncle based in a remote village in Maharashtra will benefit from the same printing services as your friend in New York City”, said Sunny Balijepalli, CEO and Co-Founder of ZoomIn. ZoomIn.com introduces NRIs and the people back home in Indian to the “Single Source Online Photo Service from Gujarat to California,” Balijepalli said. “It’s about raising the bar with a world-class photo site catering to customers in US and India, and it’s tight integration provides a simple & competitive package: Overnight Delivery anywhere in India, Low prices and Professional Quality Prints,” he summed it all in a nutshell.
The first single source website that enables consumers around the world to store, share and print digital photos, ZoomIn.com is now the industry’s premiere service catering to Non-Resident Indians in the US to send photos to friends and family in India. “So whether you are in India or US, here’s an unprecedented opportunity to order high quality digital photos at unbelievably low prices with just a few clicks. With its world-class site and order fulfillment infrastructure, ZoomIn aims to create a secure network of consumers who will use the site to share photos with friends and family as well as order high-quality prints and merchandise at affordable prices,” Sunny Balijepalli continued.
The pictures you order here online in the US are delivered to your door step, next business day delivery to major cities in India and 7-10 day delivery to the US, for a very affordable price, Sunny Balijepalli said. Price per print range from $0.10 (4 rupees) for 4x6 prints to $1.75 (40 rupees) for 8x10 prints and one is guaranteed of professional print quality with technologically-advanced color-correction free with every order.
The online also offers, free and unlimited storage of your pictures online. You can easily upload your entire digital photo archive, and download high-resolution originals any time and enables you to share your photos through a widget in your blog, and with invite-only and public security settings to control how you share your albums
With offices both in India and the US, and print processing and order fulfillment infrastructure in India with its state of the art printing facilities and technically-trained personnel, ZoomIn is the prmiere service catering to Non-Resident Indians and Indian-Americans in the US to send photos to friends and family “ZoomIn is a pioneer in the growing market for online photo services in India with a combination of competitive pricing and innovative features,” said CEO and co-founder, Balijepalli. “In creating a site that offers the full package, users can store, share, print and ship high quality photos. Our long-term vision is to add innovative features such as mobile uploading and undertake international expansion. This is the next step in the competitive digital photo market.”
ZoomIn.com differentiates itself from other players in the photo-printing market with a highly competitive package. ZoomIn is also the industry’s first premiere service catering to Non-Resident Indians and Indian-Americans in the US to send photos to friends and family in India. With offices in the US and India, ZoomIn provides high-quality prints at low prices - delivered next business day to all major cities in India, Balijepalli told this writer.
ZoomIn also plans to expand its printing options with gift products such as photo books, greeting cards, calendars, and photo mugs, customized with personal photos. “Web-savvy customers of the future expect an ideal combination of competitive pricing and innovative features, and we are very excited to announce the launch of Zoomin.com, a single source for all their printing, storing and sharing needs” said Clint Schmidt, Chief Marketing Officer of ZoomIn.
Balijepalli said, India is one of the fastest growing digital products and mobile phone market in the world, with sales of camera phones increasing at a rate of 296% between 2005-2006 (IDC Asia). Industry reports predict the Indian e-commerce market to rise to $ 2.3 billion by 2009 (eStats) with over 40 million Internet users (comScore). As India is on the verge of a digital revolution, and ZoomIn plans to tap into this exploding growth, by offering a unique platform as well as innovative services such as next business day delivery while maintaining the highest print quality.
Founded with well-known Indian photo development and technology partners in 2006, ZoomIn brings together a diverse management team with a track record of founding and leading successful and innovative startups. For further information, please go to www.zoomin.com.



